In this session...
The way people discover and shop has fundamentally changed and fragmented across social feeds, search queries, influencer content, and marketplaces. Moments of need now occur anytime, anywhere, especially during high-stakes seasons like the holidays, when urgency, impulse, and intent peak. Join leaders from DoorDash, Wolt, and The Magnum Ice Cream Company as they unpack how today’s most effective campaigns blend offsite reach, onsite conversion, and co-branded storytelling to drive measurable outcomes.
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Whether you're a brand looking to scale your presence or a retailer expanding your media network, this session offers a front-row seat in how to build awareness, trigger intent, and deliver measurable outcomes across the full funnel for the moments that matter most.
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What You'll Learn from This Session...
- Reach consumers earlier and more effectively during high-intent, high-urgency moments especially around the holidays
- Understand the full-funnel power of offsite, onsite, and co-marketing to turn awareness into action
- Understand closed-loop measurement across DoorDash, Meta, Google, and more
