Andrea Brimmer

As CMO since 2015, Brimmer unified the brand under "Do It Right," positioning Ally as an unconventional financial services firm dedicated to solving overlooked customer pain points.

Known as an innovative and effective marketing leader, Brimmer's team earned Ally recognition on industry lists like the 2022 Fast Company Brands that Matter. She's won the 2020 Adweek Brand Genius award, appeared on Forbes' World's Most Influential CMOs list four times, and earned the Financial Communications Society Marketer of the Year award three times. She's on Forbes' 2023 Entrepreneurial CMO 50 and Fast Company's 2023 Most Creative People in Business.

Committed to diversity, equity, and inclusion, Brimmer launched the industry's first 50/50 pledge in 2022, championing gender equality in advertising. Her leadership earned her a spot on Adweek's Most Powerful Women in Sports list and the 2022 WISE Woman of the Year.

Before Ally, Brimmer spent 20 agency years leading the Chevrolet account in Detroit.