Comscore
Comscore (NASDAQ: SCOR) is a trusted partner for planning, transacting, and evaluating media across platforms. With a data footprint that combines digital, linear TV, over-the-top, and theatrical viewership intelligence with advanced audience insights, Comscore allows media buyers and sellers to quantify their multiscreen behavior and make business decisions with confidence. A proven leader in measuring digital and TV audiences and advertising at scale, Comscore is the industry’s trusted third-party source for reliable and comprehensive cross-platform measurement.
More than 1,000 local stations, 50 station groups, and 250 national television networks use Comscore as a trusted partner, as do the world’s 10 largest advertising and media agencies. Only Comscore, with its industry-leading impression-based data sets and proven history of passively measuring audiences and advertising at scale, can deliver stable, reliable, accurate reporting of today’s viewing audiences.