Mark Schwartz

Mark Schwartz is Vice President and leader of the Customer Experience - Research organization at Marriott International.
In this role, he leads an international team that provides research and analytics to Marriott’s eight customer-focused business functions, 30 brands, and six regional teams. The CX Research team’s responsibilities include market research execution, inclusive of marketing / advertising / brand / digital consumer research initiatives, as well as program design and analysis for Marriott’s customer satisfaction program, guestVoice.
Before joining Marriott, Mark held the role of Director at J.D. Power and Associates and helped hospitality clients better understand the customer experience and implement process improvements. Mark began his career at J.D. Power, initially focusing on the automotive industry and had assignments in Detroit, London, Los Angeles and Chicago.