She leads brand strategy and internal and external communications across Latin America and Canada, managing one of the world’s most valuable brands—worth over $10 billion. With more than 15 years of experience in communications, marketing, and branding across industries such as consumer goods, healthcare, security, and automotive, Adriana has spearheaded high-impact initiatives like the “25 Women in Science” program in Latin America, recognized for highlighting and celebrating women scientists in the region.
She serves on 3M’s Global Communications Leadership Team and the Americas Crisis Committee, and is an active member of the company’s Women’s Leadership Council, where she champions female leadership and the development of future generations.
Adriana has served as a juror for awards such as Effie and AMCO, and has spoken at international forums on creativity, innovation, and empowerment. In 2025, she was named one of Mexico’s 100 Most Powerful Women by Expansión.
Adriana Rius Job Title Area Director Americas Communications - Public Affairs Company 3M