Lucio Grimaldi

Lucio is a well-rounded, global media executive with vast US and international C-level management experience. He has a strong background leading teams and expansion strategies for CTV/streaming, and media conglomerates in the US, EMEA, LATAM and APAC.
With over 20 years’ experience across leading organisations including Publicitas AG as Managing Director and CEO at Grupo Abril & Casacor USA, Lucio brings his expertise to Roku to develop international sales across Media and Entertainment brands working with Roku to drive effective advertising with full funnel advertising from performance solutions through to integrated omni-TV solutions.