Vic McKevitt-Smith

With over 19 years of experience in digital, Vic has a proven track record in building successful digital products and teams. Her journey began client-side and has since encompassed roles in Independent, Boutique, and Network Agencies. During a brief departure from Dentsu, Vic served as Managing Director at Campfire, a boutique influencer agency, where she spearheaded the expansion of their service offering, focusing on social-first performance strategies for clients. Now back at Dentsu as the Total Social Managing Director in Dentsu Digital, Vic is dedicated to integrating social capabilities to drive impactful results for clients in the ever-evolving social space.