Seun Odeneye

Seun leads Matterkind UK and Ireland, IPG (Interpublic Group) Mediabrands’ addressable activation agency.

Since becoming Managing Director in 2019, Seun’s role has focused on service and channel innovation - supercharging Matterkind’s strategic data and product offering on behalf of fellow Mediabrands’ agencies, Initiative, UM, McCann, Mediahub and Reprise - as well as its roster of global clients including Amazon, American Express and Johnson & Johnson.

With over 10 years’ experience working within the ad tech industry, Seun has worked for some of the world’s biggest brands and agencies, including Microsoft and Mindshare.