Will Brass

Will Brass started his career as a barrister before developing an expertise in football as a corporate financier. Having been an adviser to club owners at Rothschild, Head of Business Development at Tottenham Hotspur, a third party commercial agent at Creative Artists Agency and as a football fan himself, Will has a broad perspective on the game and the stakeholders within it.

Today Will is Head of Sales and Marketing for the Premier League, where he is responsible for all marketing and brand activities. He is also building up a new partnerships function, given the League’s recent decision to move away from a title sponsorship commercial model.