Paul Mascali

As Sports Marketing Director – Entertainment, Gaming & Creators, Paul Mascali is leading the charge in how PepsiCo’s portfolio of beverage and snack brands tap into the ever-growing market of nearly three billion gamers worldwide. Paul oversees all brand partnerships and activations with gaming properties, advising on long-term strategies and customized programming. He has played an integral role in developing highly successful gaming strategies for MTN DEW®, Doritos® and Rockstar Energy®.