Michael Greene

Michael Greene, SVP of Global Vertical Strategy joined Criteo in 2017 at the height of Apple’s ITP crackdown. Armed with over five years' experience both as a Senior Analyst at Jupiter Research and Forrester Research, and then as a Product Strategist at AudienceScience, Michael has been pivotal in Criteo’s efforts to diversify its product portfolio and shed its image as being limited to retargeting. His success is due to the relationships he’s forged with brands, agencies, and retailers, and his ability to find solutions that make it easier for them to plan, buy, sell, and measure campaigns against commerce outcomes.