Diana Haussling

Diana Haussling is a bold leader in e-commerce, marketing and sales, known for her breakthrough thinking and transformative approach. Utilizing her deep expertise, she has driven performance at four Fortune 400 companies, leveraging data and consumer insights to engage consumers, fuel brand connection and significantly increase sales.

In her current role as Senior Vice President - General Manager, Consumer Experience & Growth, Diana leads the North America Marketing, Digital Commerce and Direct To Consumer (DTC) efforts, advancing critical functions including, integrated marketing, eCommerce, insights, analytics, revenue growth management, and CRM & loyalty. In her previous roles as VP, Ecommerce & Omni Marketing for Campbell, she led the strategic vision for the eCommerce ecosystem, Consumer Promotion, and Omni Shopper Marketing.