Nicole Estebanell

Nicole is a seasoned digital marketer and strategic client leader with over 24 years of industry experience working with some of the world’s biggest and most dynamic brands across Retail, Tech, Auto, and CPG. As Global Chief Client Officer at Initiative, Nicole drives growth for the agency’s largest clients, including Nike and LEGO, among others. Passionate about media creativity at the intersection of technology and culture, Nicole is a dedicated champion of her team, committed to inclusivity and transforming how to service and deliver business impact for Initiative’s clients.

Prior to joining Initiative, Nicole was Chief Transformation Officer at Mindshare, and before that held roles across media leadership at Digitas, Neo Media World, and Ogilvy.