Tracks Venues

In this session...

With advancements in planning tools that address cross-platform consumption coupled with key industry knowledge, we invite you to join Tubi's CRO Mark Rotblat as he discusses the key steps to understanding budget allocation across streaming.

What You'll Learn from This Session...

  1. Channel mix: How to find out if your brand may be over or under indexing on CTV.
  2. How to interpret the Nielsen Gauge report.
  3. Toolkit for planning successful video investments across platforms.

Presented with


Speakers

Douglas Rowell Founding President & Co-Chair Advertising Week Latin America
Mark Rotblat Chief Revenue Officer Tubi

Event Details

Event Type Interview

Track  Streaming