Sherri Daye Scott is a storyteller and creative strategist based in Southwest Atlanta. She currently serves as Senior Vice President of Marketing and Communications for WABE, Atlanta’s NPR and PBS public media station. Most recently, she led the 2022 rebrand of the station across digital, radio, television and OOH and launched WABE’s new television series Love & Respect with Killer Mike.
She also serves as a marketing strategy and messaging consultant to varied brands such as Accenture, The Mom Project, AT&T, Southern Company, and Club Car, and produces digital content for Emory University.
Sherri is most proud of the work she's done with Big Facts, Small Acts, the arts-led, grassroots, COVID-awareness and prevention campaign she started in Spring 2020 with local artists to lessen the pandemic's impact on Atlanta's vulnerable black and brown communities.
Sherri Daye Scott Job Title SVP of Marketing & Communications Company WABE
