John Halley
John Halley is President of Paramount Advertising, overseeing the company’s domestic multiplatform sales efforts across its leading portfolio of broadcast, cable, digital and streaming assets spanning CBS, BET, Comedy Central, MTV, Nickelodeon, Paramount+ and Pluto TV, among others. Previously, Halley served as Chief Operating Officer of Advertising Revenue for Paramount, where he oversaw commercial and business operations for the advertising team as well as Paramount’s advertising product suite and go-to-market strategy across its digital, social, and advanced advertising offerings.
An advocate for innovation and progress across the industry, Halley is the Chairman of OpenAP, an advanced activation platform for the convergent video marketplace enabling new currencies, and also serves on the Board of Directors of Blockgraph, the IAB and the VAB.