During her 15+ year tenure at PRH, Sanyu’s empathetic approach to marketing, centered on a deep understanding of evolving consumer needs, has helped the company connect with its readers through dynamic storytelling and breakthrough campaigns. With a wide-ranging purview including consumer insights & analytics, media planning, advertising, partnerships, creative strategy, video and design, Sanyu is known for her incisive, visionary marketing leadership and her ability to work across levels and departments at PRH to create meaningful change. Her team’s channel and category-specific programs have consistently driven incremental sales, increased brand awareness and spurred consumer engagement through innovative ecommerce strategy and an insights-driven approach, spotlighting PRH’s books and authors.
Sanyu is a member of the Penguin Random House U.S. Board and has an Executive MBA from NYU Stern School of Business.
Sanyu Dillon Job Title EVP and Chief Marketing Officer Company PENGUIN RANDOM HOUSE U.S.