Carolyn Han

Carolyn Han is the Senior Manager of Digital Media & Audience Strategy for Nestlé USA responsible for leading and providing subject matter expertise on SEO and paid media on digital channels including search, social, display, and video (inclusive of CTV). She also leads all targeting decisions across paid digital channels from utilization of first party to third party data, consumer compliance, and optimization. She shepherds day-to-day operations and joint business partnerships with key media agencies and supply platforms. Carolyn sits across all NUSA divisions and categories and works closely with NUSA’s 30+ beloved brands including Hot Pockets, DiGiorno, Coffee Mate, Stouffer’s, and Nestlé Toll House. Prior to her years at Nestlé she worked 10 years at the agency side supporting clients from a variety of industries including pharma, CPG food, & beauty, auto, and spirits.