Shelby Saville

As Spark Foundry’s Chief Investment Officer in the U.S., Shelby Saville is responsible for setting and driving the agency’s investment strategy, as well as ensuring integration of Spark’s digital, data and content practices across platforms and audiences.

A steadfast and innovative leader, Shelby is known throughout the industry as a trailblazer in digital strategy. She is constantly challenging current digital models in an effort to achieve better integration with other media channels. She is dedicated to fostering a culture of flexibility by promoting beta-testing and consumer-focused campaign management that can change instantaneously – much like today’s consumer.

Shelby’s work has garnered attention across the industry due to her willingness to break the mold and test new approaches to produce more effective results for clients. Shelby was honored on AdWeek's 50 list of professionals who are “indispensable to their companies and wield influence across the advertising industry."