In this session...
How do your favorite brands maximize efficiency to grow and scale? Simple. They understand the power of partnerships to take their business further. Join Alvin Bowles, Meta’s VP of Business Ecosystem Partnerships, alongside Lauren Weinberg, Global Head of Marketing and Communications at Square, for a discussion about the future of partnerships and the key role partners play in helping businesses drive growth and navigate an evolving marketing ecosystem.
Marketing is changing fast. There’s more technology, more channels, and more data to help industry leaders evolve and keep up with consumer demands. But with this also comes added complexity, competition and pressure for businesses large and small. Today, 99% of businesses rely on external partners for services and solutions – and one of the biggest areas of need is commerce.
Come hear from Alvin Bowles, Meta’s VP of Business Ecosystem Partnerships and Lauren Weinberg, Global Head of Marketing and Communications at Square, for an in-depth conversation about the future of partnerships and the instrumental role partners play in helping businesses drive growth and navigate an evolving marketing ecosystem. Join us and see what can happen when a business finds the right partner to help them succeed.
What You'll Learn from This Session...
- Learn how the right business partners help businesses grow today and build for tomorrow with innovative strategies.
- Discover new commerce strategies and performance-driving tactics that brand-build and achieve business goals.
- Get a deeper understanding of personalized ads can fuel discovery and build meaningful connections with customers.