In this session...
The Hispanic community is hugely diverse in just about every way — race, ethnicity, religion, gender and sexual identity, and politics. And while these differences enrich us and make us strong, they also fragment us. The data tells a much different story about Latinos that isn’t commonly perceived.
Marketing has come a long way from some of the stereotypes, but we need to do more. The main driver of the community in progress. The main pain point of Latinos is invisibility, marketers know this. Latino Unity and Latino pride for Latino Progress.
