In this session...
In this CTV fireside conversation, Alysha Dino, Publisher Development Director at Publica, will be joined by Matthew Jamison, Group Vice President of Digital and Demand Partnerships at DIRECTV Advertising, to talk about the growing AVOD and FAST streaming ecosystem and the role of programmatic technology in the future of TV advertising.
What You'll Learn from This Session...
- Gain insights on the growing AVOD and FAST streaming ecosystem.
- Gain a stronger understanding of how CTV AdTech works and what is really possible in CTV advertising today.
- Learn about CTV publisher best practices when trying to grow advertising revenues.