In this session...
DuckDuckGo is an ad-based business and delivers privacy respecting advertising to an audience of privacy conscious users while improving advertiser ROI.
Yet there are myths out there that search engines need to track users to make money
Come and learn how DuckDuckGo can help deliver on your marketing campaign objectives while continuing to respect user privacy
What You'll Learn from This Session...
- There are many myths and falsehoods when it comes to private search advertising.
- DuckDuckGo has partnered with Microsoft to provide a search solution that delivers relevant advertisements to users while protecting their privacy.
- DuckDuckGo search advertising is an important addition to any media plan, allowing advertisers to extend their campaign reach by tapping into an audience who can't be found on other search engines.
- DuckDuckGo provides an increasingly valuable customer base where advertisers can easily measure conversions and generate a higher return-on-investment versus other search engines.
- DuckDuckGo is well positioned for further growth as users become more privacy conscious.
