In this session...
The future of mobile is more than just apps on your phone and will be far more nuanced. For consumers, the mobile experience will become even more immersive, interactive and intuitive. Whether lock screens, home screens or TV screens, these evolving surfaces are the next frontier.
Join mobile advertising pioneer InMobi and special guests to learn more about new and unprecedented levels of customizable, frictionless, privacy-first surfaces experiences that look like TV but deliver performance like mobile.
View More
The future of mobile is more than just apps on your phone and will be far more nuanced. For consumers, the mobile experience will become even more immersive, interactive and intuitive. Even 15 years on — after the first iPhone hit the market — smartphones are only just beginning to be smart. With the proliferation of 5G, faster processing and increased power, consumers are now leveraging smartphones as a primary tool for daily life — and mobile is ripe for an explosive revolution.
Whether lock screens, home screens or TV screens, these evolving surfaces are the next frontier. The rising surfaces economy presents a moonshot opportunity smart brands need to understand and harness to align with where consumers want to go.
Join mobile advertising pioneer InMobi and special guests to learn how telcos, OEMs, publishers and developers are offering new and unprecedented levels of customizable, frictionless, privacy-first surfaces experiences that look like TV but deliver performance like mobile
View Less
What You'll Learn from This Session...
- Understand why mobile will lead in offering the most immersive and interactive experiences for consumers.
- The lockscreen, homescreen surfaces experience looks like TV but performs like mobile.
- This moonshot-type opportunity gives you the ability to understand what consumers want and provide truly customizable, engaging surfaces experiences.
