Andrew Klein

Andrew Klein is a managing director for the Global Partnerships division of AEG, the world's leading
sports and live entertainment company. In this role, Klein is responsible for spearheading Global
Partnership’s efforts across concert tours, festivals, venues, AEG Studios, and other assets of AEG
Presents, one of the largest concert promoters in the world, as well as its various subsidiaries,
including Goldenvoice, Concerts West and Messina Touring Group. AEG Presents produces over
10,000 concerts annually.
The AEG Global Partnerships division generates more than $550 million in revenues per year and
was named “Best In Property Consulting, Sales and Client Services” for both 2017 and 2018 by the
renowned industry trade publication Sports Business Journal. The division manages more than $2
billion in sponsorship and premium seating revenue and has forged agreements with more than
1,000 companies, including American Express, Anheuser-Busch, Coca-Cola, Google, Marriott,
Microsoft, O2, Pernod Ricard, Snapchat, and Uber, among others. Klein has spent more than a
decade with AEG working across assets that include but are not limited to Coachella Valley Music
and Arts Festival, New Orleans Jazz Fest & Heritage Festival, Firefly Festival, Stagecoach, The Roxy,
and a plethora of music tours.
Klein is widely recognized as a leader in the field merging “brands with bands.” He’s credited with
developing some of the more iconic deals throughout his career, including: H&M’s unprecedented
global licensing deal with Coachella as well as broadcast deals with YouTube, AXS TV, Sirius Satellite
Radio, and AT&T. Additionally, he’s executed sponsorship deals between Justin Beiber and Xbox,
Ubisoft and Motorola as well as Walmart’s sponsorship and licensing deals with Miley Cyrus.
Klein was an early player in the webcasting world executing broadcasts for the AT&T Blue Room
with Coachella, New Orleans Jazz Fest, and the Mile High Music Festival. Most recently, in 2018, he
was instrumental in orchestrating a landmark multiyear partnership between Coachella and
Google, which named YouTube the exclusive streaming partner of the festival. As a result, Coachella
made history when the festival’s livestream became the most-viewed live music festival ever
streamed, with 41 million people from around the world tuning in to YouTube.
Prior to AEG, Klein was the president of EMCI. For six years, Klein oversaw the sponsorship program
for the original Lilith Fair, which included deals with Volkswagen, Borders Books, Tower Records,
Tommy Hilfiger, Levi’s, Chevrolet, and others. He also brokered deals between Tommy Hilfiger and
Sheryl Crow, Shania Twain and Gitano Jeans, and the Rolling Stones and Sprint.
For all his accomplishments, Klein was named to Variety's annual Dealmakers Impact Report in 2016
and it’s New York edition in 2018 as well as Billboard's Branding Power Players list in 2017 and 2018.
The lists recognize the top businessmen and women in entertainment and music, respectively.
Klein is and avid tennis player, a graduate of Tulane University, and is married with three children.