In this session...

The future of work is being shaped by two core forces: automation of tasks and new types of flexible working. How we do our jobs has changed and both workplaces and employees need to adapt.

What will be the future of work for marketers and agencies? We take an in-depth look at how the new work landscape will unfold. A panel of experts discusses what new jobs are likely to arise in the advertising and marketing industry. How will marketing teams be structured in future? How will flexible working economy and automation change what we do? Learn what will motivate the new generation of workers. Don't be left behind; we ask industry experts what you need to know now.

What You'll Learn from This Session...

  1. What will be the forces shaping workplaces and affecting marketers and agencies in future?
  2. Learn to take advantage of new ways of working to achieve competitive advantage
  3. What skills will be needed to succeed in the new working environments that we can see emerging


Babs Rangaiah Executive Partner, Global Marketing iX IBM
Jennifer Brett Head of Americas Insights for Marketing Solutions LinkedIn
Sarah Rabia Global Director of Cultural Strategy TBWA\Backslash

Event Details

Event Type Workshop