Dana C. Hayes, Jr., is a data and media executive with experience in digital, print, television, data, and technology.
Currently, Dana Hayes, Jr., is CEO of ShareThis, the pioneer in sharing intelligence. ShareThis powers the sharing of content across the global Internet and has been collecting and synthesizing social share, interest, and intent data since 2007. ShareThis transforms real-time user level interest data into insights for marketers, ad tech partners, and publishers.
As President for 14 months and now CEO, Hayes is leading a team focused on building strategic partnerships and distribution relationships to advance data-driven marketing and advertising globally.
Prior to ShareThis, Hayes was GVP Global Partner Development (GPD) at Acxiom where he created World Class Premium Publishers including 11 of the top 20 largest brands such as Facebook, Twitter, EBay, Yahoo, and Pandora, as well as strong addressable television offering including DirectTV, Dish, Cablevision, and Comcast. Additionally, GPD created valuable partner relationships with a number of advertising agencies including Starcom Mediavest Group, the largest in the world.
Prior to Acxiom, Dana held the Executive in Residence/Advisor role for Abundant Venture Partners (AVP). AVP (abundantventurepartners.com) is a business incubator focused on early-stage, service-based companies in media and healthcare.
Dana has also been involved in launching digital products, business development, marketing, and ad operations. His portfolio included both New York and Chicago companies with the following media brands; Startle.com, Travora Media, Tribune Interactive, Turner Broadcasting, The Travel Channel, and weather.com.
During his tenure at Tribune Interactive, Dana led the creation, development, and funding, of the Joint Venture quadrantONE.com, a premium national ad platform for online newspaper and television publishers including investors NYT, Gannett, Hearst, and Tribune. He was interim CEO and an active board member.
In the national television arena, Dana has more than 12 years of extensive experience in network (Turner Broadcasting, The Weather Channel & The Travel Channel) and local television (Tribune Broadcasting).
Dana is an accomplished leader with a strong portfolio of successes in leading the start-up, growth, and optimization of a number of digital and media businesses.
A native of Chicago, Hayes has a bachelor’s degree in communications from DePauw University and a master’s degree in business administration from the University of Chicago, Booth School of Business.