Mindy Torrey

Mindy Torrey is the Vice President of Creative for Lane Bryant. She leads the company’s voice and vision, including national advertising campaigns, brand development, in-store and print communication, and the digital and social channels. She also works in tandem with the company’s merchant, design, visual, strategy and customer insights teams to guide Lane Bryant’s story and mission from a holistic perspective.

Mindy has more than 15 years of experience in marketing and branding. Prior to joining Lane Bryant in 2014, Mindy was Executive Creative director of the Global Brand at Land’s End and for nine years owned the creative agency Mayday Design (accounts including Nike, Converse, American Apparel, Levi's, the 2008 Barack Obama presidential campaign and the Chicago Cubs amongst others).

Mindy resides in Columbus, OH, with her husband and daughter.