In this session...
Competing on price and availability is being replaced with competing on experience. Big Data and personalization is now a reality and influencing everything from pricing, product design, and delivery. How will this dramatic change impact the way brands communicate with their customers online and offline? We will explore how the Retail and Commerce Marketing landscape will look over the next 5-10 years, what new channels and technologies are on the horizon and how you can start leveraging them today.