Marketing + Technology: Data is the New Frontier > Events: New York 2015

Advertising Week New York 2015

Marketing + Technology: Data is the New Frontier

Monday, 28 September at 11:45 AM
Nasdaq MarketSite

Elizabeth Harz
John Donnelly III
Reed Scharff

Jack Dempsey Southerland III
Edward Lee

Programmatic

In this session...

Data-driven marketing. It’s not just the new frontier — it’s all the stars & planets, including programmatic, automation, social, creative optimization and more — aligning with people, to create effective campaigns for brands and consumers. Learn from the innovators on the front lines of the data revolution.

Presented with

Speakers

Elizabeth Harz President, Media ADARA

Jack Dempsey Southerland III SVP, Programmatic Solutions PulsePoint

John Donnelly III SVP, Sales & Marketing Crimson Hexagon

Edward Lee VP of North American Operations & Business Intelligence The Exchange Lab

Reed Scharff Senior Analyst of Marketplace Integrity OpenX

Event Details

Event Type Seminar

Track Programmatic

View Track

TC Stage

ADARA Stage

Liberty Theater

Nasdaq

Getty Images Stage

AOL Stage

Hard Rock

Lucille's

Periscope

Gotham Comedy Club

Highline Ballroom

Rainbow Room

Terminal 5

UCB Theatre

Webster Hall

Agency

B2B

Presented byLinkedIn

Data

Presented byAcxiom

Disruption & Innovation

Diversity & Inclusion

Marketer's Innovation

Presented byCofactor

Mobile

Programmatic

Presented byADARA

Retail Innovation

Presented byEmarsys

Sports

Presented byOctagon

Talent

Presented byMEC Global

Video & Content

Search Events

Marketing + Technology: Data is the New Frontier

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Marketing + Technology: Data is the New Frontier

In this session...

Presented with

Speakers

Event Details