Tracks Venues

In this session...

Data-driven marketing. It’s not just the new frontier — it’s all the stars & planets, including programmatic, automation, social, creative optimization and more — aligning with people, to create effective campaigns for brands and consumers. Learn from the innovators on the front lines of the data revolution.

Presented with


Speakers

Elizabeth Harz President, Media ADARA
Jack Dempsey Southerland III SVP, Programmatic Solutions PulsePoint
John Donnelly III SVP, Sales & Marketing Crimson Hexagon
Edward Lee VP of North American Operations & Business Intelligence The Exchange Lab
Reed Scharff Senior Analyst of Marketplace Integrity OpenX

Event Details

Event Type Seminar

Track  Programmatic