Alex Linde

Alex Linde leads The Weather Company’s monetization efforts across all screens, overseeing the teams responsible for ad products, ad technology, and ad-supported creative services for The Weather Channel, weather.com and The Weather Channel mobile apps. In this role, Alex is responsible for bridging the company's consumer offering and marketing offering.

Prior to this role, Alex served as vice president, digital monetization for Weather. He joined the company in 2012 as vice president of mobile and digital apps, responsible for developing, managing and executing all aspects of The Weather Channel mobile strategy.

Before joining Weather, Alex worked at Yahoo!, where he served as director of mobile and tablet advertising, and previously as director of mobile platforms. Prior to Yahoo!, he created the first standard-compliant mobile widget engine, served as vice president of applications for mobile messaging specialist Colibria, and founded a mobile marketing startup bridging TV and multimedia messaging. Originally trained as an engineer, Alex was an early contributor to the very first mobile browsers.

Alex is a member of the Interactive Advertising Bureau, where he currently serves as co-chair of the IAB Mobile Committee. A native of England, Alex is based in the San Francisco Bay Area where he lives with his wife and four sons.