In this session...
Join Samantha Maltin, SVP Marketing at HISTORY and Katy Ferguson, SVP, Managing Director, Brand Strategy at Horizon Media, to find how "Vikings" pillaged the competition and became one of the most watched drama series of 2013.
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Vikings are iconic figures synonymous with horned helmets and brute attitudes. Hear how HISTORY went beyond the stereotypes with its first scripted drama, "Vikings," and made the complex and compelling story of Viking culture the #1 new drama amongst men (25-54).
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