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In this session...

The 4A’s Competitive Edge Series convenes thought leaders to present strategic innovative practices for business optimization: engaging and retaining the industry’s rising stars; leveraging partnerships with diverse suppliers to increase revenue and growth; and connecting women, buying power and brands.

Beginning at 3 PM, “Rising Stars: Engaging The Next Generation,” will bring together Andrew Bennett, Global President, Havas Worldwide and Chief Strategy Officer, Havas Creative Group, and Bill Koenigsberg, President and CEO, Horizon Media, will lead a roundtable conversation about the growing prominence of the Millennial generation.  The two will be joined by several of the industry’s rising stars who will offer what the next generation of ad professionals think of the business today and how our agencies can work to retain young professionals to build the future! RSVP HERE.

At 4 PM, “Driving New Business, Ideas and Growth through Supplier Diversity” will feature Marianne Malina, President, GSD&M; Brian Quirke, CFO, N.A. DDB Worldwide; Ruben Dario Taborda, Chief Procurement Officer, Johnson & Johnson; Javier Jimenez,  Executive Producer, Motion Theory; and Charles Barkley, NBA Hall of Famer and Co-Founder, KIN TV.  Anita Laney, CEO Professional Partnering Solutions, will moderate this important conversation as these senior executives share innovative strategies to initiate and leverage partnerships with diverse suppliers to increase revenue and growth. RSVP HERE.

At 5 PM, join us for a cocktail and our final Advertising Week 2013 Competitive Edge Session, “Women, Power and Influence." During this “fireside chat,” Jennifer Siebel Newsom, Writer/Director/Executive Producer of Miss Representation, and Maureen Sullivan, SVP, General Manager, Women’s Content and Lifestyle Brands at AOL, will discuss key insights from the touted films, Miss Representation, which premiered at the 2011 Sundance Film Festival, and the world-renown film, Makers: Women Who Make America.  Don’t miss this impactful and undeniably relevant discussion and watch the films online before you come!  RSVP HERE.
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Presented with


Charles Barkley All-Star NBA
Andrew Benett Global President Havas Worldwide
Bill Koenigsberg CEO Horizon Media
Anita Laney CEO Professional Partnering Solutions
Marianne Malina President GSD&M
Maureen Sullivan SVP & GM Lifestyle Brands AOL
Jennifer Siebel Newson Writer, Director & Executive Producer Miss Representation
Brian Quirke CFO, N.A. DDB Worldwide
Ruben Dario Taborda Chief Procurement Officer Johnson & Johnson
Javier Jimenez Co-Founder & CEO Mirada

Event Details

Event Type Seminar

Track  Creativity   Education