Alfredo Martell

Alfredo Martell is the General Director of Digital Image within which are the Image TV platform, Excelsior, AttitudeFem, Health 180, Delirious Kitchen, Money in Image and some others that add more than 45 million UU. Before in the same group, as Director of New Businesses, he developed and promoted advertising sales using automation as a banner. With 19 years in the digital advertising industry working for some companies such as TVAzteca, Expansión and Universal Music, he has seen all kinds of trends pass but ensures that automation is here to stay and will be involved in the purchase and sale of all media in less time than we think.