Juan Carlos Samper

Juan Carlos Samper is an Industrial Engineer from Universidad de los Andes. He has worked in the last 18 years in the development of digital marketing in the Andean region, Central America and the Caribbean. He started developing strategies for the main agencies and advertisers, then evolved and worked with media companies and agencies in 12 countries in the region.

He has been a teacher, columnist, lecturer, member of boards of directors and jury of the main universities, magazines and digital events of the region. He was the founder of IAB Colombia (www.iabcolombia.com) in 2007 and today is one of the most dynamic IAB in the region.