Danny Micklethwaite is a respected marketer with over 20 years’ experience in delivering strong business growth and building brands in competitive markets for Arla, both in the UK and globally.
As the UK’s VP of Marketing, he is directly responsible for driving the growth agenda for some of Britain’s biggest brands and a branded portfolio now worth over £1bn. Over the last two years, he’s also been at the helm of a newly established in-house creative studio, his leadership sparking a major shift in how the business approaches digital media planning and buying. Danny has been instrumental in Arla doubling consumer engagement, while driving a 42% decrease in CPM and CPE.
Danny Micklethwaite Job Title VP, Marketing Company ARLA FOODS
