Andy Upton

Andy joined OMD in 2007 - having travelled across selection of media agencies including Rocket, MEC and MediaCom. During that time Andy was chiefly tasked with delivered the strategic direction for a hugely diverse range of brands and businesses. The key theme throughout this managerie of clients was the need to inspire change, formulate and execute ideas

In 2011 Andy joined OMD EMEA where his role is multi-faceted. From inspiration and guidance across the network to enhancing capabilities. The Strategy Leadership function at OMD EMEA is responsible for delivering world-class direction and expertise for global clients in an effective but human way. Most recently Andy has been part of a core team developing and rolling out the OMD Design planning approach across the agency with empathy and Attention at the heart.

As frequent keynote speaker and Industry Awards judge and jury member, Andy is always seeking work that has a human truth at its centre bought to life in an empathetic way