“Right now the phone is an accessory to the car, but soon the car is going to be an accessory to the phone.” – Marc Andreessen

Waze built the largest community of drivers in the world from scratch using crowd-sourced information from real commuters on the road. By making its unique real-time data free to partners, the company plays an active role in shaping the smart cities and transportation networks of tomorrow. As the transportation industry is on the brink of massive disruption, this seminar will examine the key trends in the space, and how smart data partnerships with advertisers, cities, car OEMs and tech companies paves the way for the changes coming soon to a roadside near you.