Bryan Donovan

As Vice President, Data Strategy & Acquisition for Acxiom, Bryan is responsible for leading the team of award-winning professionals who plan and build the data partner ecosystem that powers Acxiom’s global marketing services platform. Bryan has over 20 years of experience in marketing research and data focused on consumers, technology and the impact of technology change on business models.

Prior to joining Acxiom in 2012, Bryan worked with leading marketing research and strategy organizations including Forrester Research, where he was the Director of Marketing and Strategy Data, Compete Inc. (acquired by comScore), and IDC, a global provider of market intelligence and advisory services for IT, telecommunications, and consumer technology markets.

Bryan earned a Bachelor of Arts, Economics degree from St. Anselm College where he graduated cum laude, and a Master of Business Administration, Marketing degree from the F.W. Olin Graduate School of Business at Babson College.