In this session...
A special Advertising Week edition of AMC’s “Bottomless Brunch at Colman’s” featuring Colman Domingo (“Fear the Walking Dead”), Kim Kelleher, President, Commercial Revenue & Partnerships at AMC Networks, and Sue Jones, Vice President of Media and Productivity at Diageo, as they mix a specialty cocktail and talk about creative partnerships in the time of COVID-19.
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Learn more about Diageo’s creative partnership with AMC Networks and “Bottomless Brunch at Colman’s,” an example of what AMC Networks’ Content Room, a newly launch full-service branded content studio, does best – premium, authentic story building that connects audiences.
Guests will receive a recipe for the specialty cocktail in advance so that they can follow along live with the program.
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What You'll Learn from This Session...
- Creative partnerships in the time of Covid-19
- Authentic story building that connects audiences
- Meaningful brand integration
