Simon Morgan

Simon leads client development at The Trade Desk across Asia Pacific. He oversees the team responsible for building and managing key relationships with brands and media agencies, with a mission to helping them understand, navigate, and leverage the power of the Open Internet to solve their unique advertising challenges. In his role, Simon works in close collaboration with global business and product teams in an aim to develop customised solutions that meet the specific needs of the clients in the region.

Simon has deep expertise in the digital advertising and media industry. With two decades of experience in the technology industry, he holds a track record in helping large and small businesses to succeed in the digital first world.

Prior to The Trade Desk, Simon spent 17 years at Google where he held several leadership positions. This include leading the first mobile team at Google UK, being a key member of Google's global client practice to the Director of Google's global tech vertical in Singapore.

Simon is a graduate from the University of Glasgow and holds a MA (hons) in Philosophy. A self-described digital optimist, he believes that technology and the web can drive positive outcomes for both consumers and businesses. He currently lives in Singapore with his wife and two children.