Sharon Hilton

Sharon has 10+ years experience in the research industry with specific expertise in media planning, strategy and campaign evaluation. Sharon is the Director for Media Insights and focuses on understanding how effective campaigns are at driving brand outcomes, which channels are working hardest to deliver on key objectives and how best to optimise for future campaign activity.

To date, Sharon has measured the impact of over 200 branded content pieces and has a deep understanding of the best practices when engaging with this advertising format.