Rob Bradley

Rob is joint-head of international advertising sales for CNN in a role that includes Asia and Latin America as well as responsibility for CNNIC’s international digital and data development.

Due to Rob’s broad geographic and functional remit, he and his team work with brands and advertisers on a range of global creative and data-driven solutions to develop campaigns across CNN Worldwide and the broader Warner Bros. Discovery portfolio. This enables global brands to partner with CNN on a larger scale and put audiences at the heart of every campaign.

Rob joined CNN in 2015 and in that time has led commercial partnerships for CNNIC across the UK, US and Nordics alongside overseeing international digital monetisation, ad operations and innovation. He has implemented data-led strategies, creative ad solutions, and established tech partnerships to provide new brand solutions. Rob is a regular speaker at major industry events such as Cannes Lions, DMEXCO and Ad Week and has been published in titles such as Campaign, The Drum and WARC.