Streaming live to the stage, Raja Rajamannar is not only the Chief Marketing & Communication Officer of Mastercard but also the author of the Wall Street Journal bestselling book Quantum Marketing.

His hit book has been described as essential reading for any marketers who need to understand areas such as artificial intelligence, sensory marketing and global disruption.

Join this session to hear his views in a frank, educational session with the World Federation of Advertisers' President.