One of the more innovative trends emerging across the globe is companies solving their content needs with talented staff.

Makes sense, right? No one knows how to sell the benefits of your product or service better than those who do it for a living. As for the content creation… Well, these days, anyone can have the TECH (in advanced smartphones) and the TALENT to craft engaging social content that can then be amplified as ads. Therefore your creators don’t even need followers.

A brilliant example comes from Marks & Spencer in the UK, which has cast a highly diverse group of M&S team members and empowered them to visually share their best fashion and homeware finds. Check out how engaging they are here:

https://youtu.be/gES1pVtAszI

Join Jules Lund, founder of content creator platform TRIBE, as he uncovers the brands having success here and abroad. From retailers, restaurant franchises, banks, airlines, supermarkets, sports clubs, telecommunications and music labels to your local cafe…there’s an opportunity here and hopefully, this session inspires you to start your own pilot.