Building Brand and Business Value Through Multicultural Community Engagement


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27:08

Changing Consumer Behaviors: Exploring the US African & Black Diaspora


At a time when privacy concerns are top-of-mind for the marketing industry, brands with trusted customer relationships will command a premium for access to those customers. This fireside chat with Curacao's CMO will highlight ways to build a successful, multicultural, and diversity-centric brand with trust and respect in the community. The discussion will cover strategic business advantages that accrue from strong customer relationships allowing future opportunities for growth including Curacao’s partnership with AcuityAds.
Ariela Nerubay Executive Vice President and CMO at Curacao
Curacao
Seraj Bharwani Chief Strategy Officer
AcuityAds Inc.


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