2024 marks an inflection point for marketing. The good news is that a new wave of AI tools are available to help you take advantage of this moment across your measurement, media, and creative. They all offer marketers fresh opportunities to win new business, and build stronger customer relationships based on trust and mutual value. Our conversation will explore how leading marketers at Vodafone, Odeon, and Cadbury are driving effectiveness, growth, and reach with AI in 2024.
Sophie Neary
Managing Director, Retail and FMCG
Google
Simon Crowther
Marketing Director, Seasonal Confectionery
Mondelēz International UK
Vanisha Vaghela
Lead Media Manager
Vodafone
Pippa Ward
Senior Marketing Manager
Odeon Cinemas Group
