Today brands have access to more data than ever have before — from the quality of the environment in which an ad is served to the attention an ad is able to capture. How can brands use this data to optimise media strategy and make their advertising investment count?
Justin Pearse
Editor
NewDigitalAge
Bal Singh
Business Director
DoubleVerify
Sarah Salter
Global Head of Innovation and Platforms
Wavemaker
Sean Betts
Chief Product & Technology Officer
Omnicom Media Group
Ricky Chopra
Global Digital Business Director
Zenith
John Thankamony
Managing Director
Addressable Media & Total Commerce UK
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