Future of Outcome Measurement: Innovations in TV Data & Insights


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28:49

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Join experts from Samba TV, On Device and Adalyser in discussion on how the outlook of outcome measurement has matured in recent years. The panel will explore how innovations in TV data and insights are turning what seemed like an impossible endeavour years ago into reality for advertisers, providing the transparency, truth, and rigour they seek to measure their TV and cross-channel investments.
Ruth Mortimer Global President
Advertising Week
Andy Beames VP Enterprise Partnerships
Samba TV
David Cloudsdale Founder
Adalyser
Sarah Robson Global Head of Advertising Effectiveness
On Device