Quality and Verification: The Keys to Driving Performance and Efficiency


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The modern advertiser faces a multitude of challenges ranging from volatile news cycles to emerging platforms and technologies. All of this, and more, makes it difficult for advertisers to reach their audiences and measure success. By prioritising media quality and verification, brands and agencies like Omnicom Media Group are able to achieve outstanding ROI and performance. Omnicom's unwavering commitment to these principles has resulted in an exceptional brand suitability rate that surpasses industry benchmarks.
Nick Reid SVP Managing Director EMEA
DoubleVerify
Harriet Perry Chief Media and Partnerships Officer
Omnicom Media Group
Justin Pearse Editor
NewDigitalAge


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